About Will Cook

Will is an expert in driving online conversions and before joining Autonomy, an HP company, he held senior roles within organisations including Amazon. He will be drawing from all of his experience to offer tried-and-tested advice on how to use online behavioural data to drive online relevance, engagement and ultimately sales. 

About PANEL: What have we learnt about how different marketing channels best work together?

An interactive Q&A session with a range of experts on a moderated panel. We'll be asking the panelists for their insights and learnings around how various marketing channels, online and offline, best complement each other to achieve the best results. Feel free to ask your own questions of the panel!