Owner: Cornish Mining World Heritage
Agency: Numiko
| Content | 24/25 |
|---|---|
| Usability | 23/25 |
| Branding | 25/25 |
| Monetisation | 20/25 |
| Total | 92/100 |
The Cornish and West Devon communities are justifiably proud of the area being designated a World Heritage Site for its mining past. They should also be proud of its supporting website, which is one of the finest examples of web design and content I’ve seen in a while.
Its role is to promote the region, and in particular those areas specifically tied to mining. It achieves this in a thoroughly engaging way that draws you deeper into the site. This is perfectly exemplified by the homepage, which is a splash of colour featuring a Google Maps mashup showing all the main mining areas, photos and lots calls of “Go & See It”. Everywhere on the page appears to be interactive, bringing up extra information or alt tags featuring more detail at the very least.
A Delving Deeper section provides a seemingly endless supply of information on topics such as mining processes and rock and mineral types, all presented in an easily digestible and image-rich manner. Other sections include a fantastic events page, a regularly-updates news section and some stunning image galleries.
But perhaps the coup de gras is that as you’re browsing you can add sections to a virtual brochure, in order to plan your trip. This is easily shared among friends.
The only let-down is that there’s no shop, or ability to book trips on this site, but it’s a minor point (pun very much intended).
Overall, it’s a fantastic, almost-flawless example of a site that takes what could be seen by many as a hard, heavy subject and makes it vibrant and, crucially, relevant. A must visit.
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