Enpocket Java Engine creates richer relationships between brands and consumers

Deploys applications for Hallmark, Time Out, Match.com and Touchline Enpocket, the global mobile media company, has announced the release of Enpocket Java Engine 2.0, a tool that facilitates the rapid development of customised Java applications that reside permanently on the mobile phone. With ...
Published on: 12:00AM on 15th March 2005

EMI Music UK strengthens strategy for official content delivery with new appointment in digital content division

With the increasing importance of official digital content for both record labels and consumers, EMI Music UK has appointed David Edwards to the newly created role of Digital Content Co-ordinator. Working on EMI Music UK’s aggregate and award-winning site, www.the-raft.com, and various artist s...
Published on: 12:00AM on 15th March 2005

e-Gov intelligence, speed-trap limited’s e-business intelligence solution, is launched to address latest local government on-line efficiency drive

As local authorities go on line and are pressured to improve efficiency by Central Government efficiency drive, speed-trap launch a solution specifically tailored to meet their needs for the measurement of web site performance, usability and take-up Newbury, Berkshire: speed-trap limited announc...
Published on: 12:00AM on 14th March 2005

The Hub Helps Kangaroo Poo Surf the Web

Surf lifestyle company Kangaroo Poo are rapidly enhancing the quality of their entire operation. The initial impact of this has been seen on the design of the clothes but a second step was to replicate the new levels of quality and branding across the Kangaroo Poo website. To facilitate this, K...
Published on: 12:00AM on 14th March 2005

Harrod Horticultural launches new e-commerce website by Screen Pages

MAR 2005 – Harrod Horticultural, home shopping supplier of gardening products, has launched a new e-commerce website designed, developed and managed by Screen Pages which has already yielded impressive return on investment. Year-on-year internet sales are up by 60% and site conversion ratios hav...
Published on: 12:00AM on 12th March 2005

Serco Usability Services publishes the first design guidelines for handheld gaming.

As a lucky handful of UK gamers prepare to hole up this weekend with Nintendo’s newly launched DS, Serco Usability Services today publishes the first usability guidelines for the design of handheld gaming consoles. Like many in the industry SUS are intrigued and excited by the gameplay possibil...
Published on: 12:00AM on 11th March 2005

Design UK puts BSM in the driving seat

Online game attracts young drivers to sign up for lessons BSM, the UK’s biggest and longest established driving school, has turned to digital marketing to recruit would-be-drivers. Design UK, together with the RAC owned-brand devised the idea of an online racing game called ‘Licence to Thrill’ (...
Published on: 12:00AM on 11th March 2005

WebSideStory Recognized As Market Leader in On-Demand Web Analytics

WebSideStory Recognized As Market Leader in On-Demand Web Analytics SAN DIEGO, CA (Mar. 11, 2005) — WebSideStory (www.websidestory.com) (Nasdaq: WSSI), today announced that IDC, the premier global market intelligence and advisory firm in the information technology and telecommunications industri...
Published on: 12:00AM on 11th March 2005

NON-Geek Guide to wireless SECURITY

As spammers, virus writers and e-commerce hackers increasingly target mobile phones, wireless laptop computers and PDAs, the BS7799 specialist IT Governance Ltd today launches an entrepreneur’s guide to the threats, risks and simple solutions. Priced – exclusively through www.itgovernancesales.co...
Published on: 12:00AM on 10th March 2005

The AA boosts online sales using RedEye technology

~ 1-2-1 email campaign dramatically improves online customer conversion rate ~ RedEye, the eCRM agency, today announced that following a successful trial of their email marketing technology for AA Car Insurance, the AA now plan to use Redeye technology to improve conversion rates across their ot...
Published on: 12:00AM on 10th March 2005

Email Service Provider ExactTarget Announces First International Partnership with UK’s Keymail Marketing

INDIANAPOLIS and RICHMOND UPON THAMES, Surrey - (March 9, 2005) - ExactTarget, a leading U.S.-based developer of on-demand email marketing software solutions, today announced it has entered into a preferred reseller partnership with Keymail Marketing Limited, Surrey, England. This is the first in...
Published on: 12:00AM on 10th March 2005

E-consultancy launches Lemon Studios – managed offices for digital professionals

E-consultancy, the internet marketing group, has teamed up with Lemon Foundation to launch Lemon Studios, a new London-based managed office environment for digital professionals. Lemon Studios (http://www.lemonstudioslondon.com/) is a 4,400 sq ft office space across a whole floor of a Grade II l...
Published on: 12:00AM on 10th March 2005

First ever Glastonbury festival DVD uses viral campaign to raise awareness and drive pre-order sales

Release of Glastonbury Festival DVD is part of EMI Music UK’s strategy to widen its sphere of activity in DVD creation and distribution Today, EMI Music UK’s Catalogue label launches a new viral game to promote the release of the first-ever Glastonbury Festival DVD. The game offers users the opp...
Published on: 12:00AM on 10th March 2005

LINX puts industry weight behind international government anti-spam campaign

The London Internet Exchange (LINX) - the world's largest Internet exchange and the UK's largest membership organisation for ISPs - has revealed it has been assisting government agencies around the world in the fight against spam. LINX has become an industry member of the London Action Plan (LAP...
Published on: 12:00AM on 10th March 2005

Survey reveals 86% of adults made complaint last year

Survey source: 1268 adults in Britain aged 18+ responding to an online survey from 18-22 Feb 2005. Nationally representative sample. The new Service in Britain survey confirms that almost 9 in 10 adults have to make at least one complaint each year. It also reveals that they make a complaint to ...
Published on: 12:00AM on 9th March 2005

Boonty signs publishers PlayFirst, eGames and Playtonium to its global distribution network.

Popular casual games publishers add to Boonty's online game catalog. Announced today, PlayFirst, eGames and Playtonium will become the latest publishers to sign up with online games distributor, Boonty, provider of the world's largest digital distribution channel. These global distribution agre...
Published on: 12:00AM on 9th March 2005

ScreenSelect.co.uk links up with Boots.com, Virgin Megastores, RealNetworks, Loot.com and radiotimes.com

Big brands choose industry leader to offer customers online DVD rental LONDON, 9 March 2005: ScreenSelect.co.uk announced today five new marketing partnerships with Virgin Megastores, Boots.com, radiotimes.com, RealNetworks, and Loot.com to promote its market-leading online DVD rental service t...
Published on: 12:00AM on 9th March 2005

Lack of online customer service hurting both organisations and consumers - Transversal launches Top 10 Rules of eService

Transversal releases Top 10 Rules of successful eService to satisfy customers and increase sales Cambridge, UK: Despite one in four of the UK population now shopping online, too many organisations are alienating consumers by not providing even basic levels of customer service online. This is the...
Published on: 12:00AM on 9th March 2005

Ladbrokes appoints Agency.com and WWAV Rapp Collins for holistic CRM solution

London – 8th March 2005 - Ladbrokes has appointed Agency.com, the full service interactive agency, and WWAV Rapp Collins, the UK’s leading direct marketing agency, to provide a holistic CRM solution for Ladbrokes online and telephone customers following a 7-way pitch. The fellow Omnicom-owned a...
Published on: 12:00AM on 8th March 2005

ReadSoft software automates the processing of the UK’s largest independent business survey

ReadSoft software enables rapid processing of the British Chambers of Commerce Quarterly Economic Survey Milton Keynes, UK, March 8, 2005 - The British Chambers of Commerce (BCC) has selected ReadSoft DOCUMENTS for FORMS software to automate the processing of its Quarterly Economic Survey, the U...
Published on: 12:00AM on 8th March 2005