Content Management Systems (CMS) Buyer's Guide
An invaluable resource for those investigating the market for content management systems (CMS), with profiles of 21 leading vendors, the latest market trends and tips and pitfalls for buyers. The 283-page report provides details on the issues and trends affecting this sector, as well as information about best practice and tips for successful CMS implementations.
Email Marketing Platforms Buyer's Guide 2012
An invaluable resource for those investigating the market for email marketing platforms, with profiles of 20 leading vendors, the latest market trends and tips and pitfalls for buyers. The 234-page report provides details on the issues and trends affecting this sector, as well as information about best practice and tips for successful email campaigns.
Web Analytics Buyer's Guide 2012
An invaluable resource for those investigating the market for web analytics, with profiles of 14 leading vendors, the latest market trends and tips and pitfalls for buyers. The report provides details on the issues and trends affecting this sector, as well as information about best practice and tips for successful online measurement strategies.
Online Reputation and Buzz Monitoring Buyer's Guide 2012
Please note: There is a newer version of this report available
A 181-page guide for digital marketers, online PR and social media consultants interested in social listening and buzz monitoring software. Download to learn about the reputation monitoring technology available, and to understand more about what is required to deliver actionable insight for your company.
Social Media Management Systems Buyer’s Guide
Please note: There is a newer version of this report available
Econsultancy's Social Media Management Systems Buyer’s Guide is aimed at companies who are investigating technology providers for external social media management and workflow processes, covering market trends and tips for buyers. The guide contains profiles of 17 suppliers who can help companies manage their presence on social networks such as Facebook, Twitter and YouTube.
Marketing Automation Buyer's Guide
Please note: There is a newer version of this report available
The first Econsultancy Marketing Automation Buyer's Guide is an invaluable resource for those investigating the marketing automation sector, with profiles of 16 leading vendors, the latest market trends and tips and pitfalls for buyers. The 132-page report provides details on the issues and trends affecting this sector, as well as information about best practice and tips for successful marketing automation implementations.
E-commerce Platforms Buyer's Guide 2011
Please note: There is a newer version of this report available
Econsultancy's E-commerce Platforms Buyers Guide is aimed at companies who are investigating the e-commerce technology market, with profiles of 38 leading vendors. The report analyses trends in the overall e-commerce marketplace, as well as providing tips for those looking to find the right e-commerce platform.
Marketing Attribution Management Buyer's Guide
Please note: There is a newer version of this report available
The first Econsultancy Marketing Attribution Management Buyer's Guide, which is relevant for a global audience, is an invaluable resource for client-side marketers who want to understand the market and invest in attribution technology and services. The guide looks at market trends within this sector, with profiles of 23 leading suppliers, as well as best practice and tips for identifying the right vendor.
Multivariate Testing Buyer's Guide
Econsultancy's Multivariate Testing (MVT) Buyer's Guide is an invaluable resource for those investing in site testing technology, with profiles of 13 leading technology suppliers and detailed information about the trends and issues affecting the online testing sector. The 127-page report also contains best practice and tips for identifying the right MVT vendor to meet your needs and useful advice for those just starting to get involved in this area.
Ad Serving Buyer's Guide
Econsultancy's Ad Serving Buyer's Guide is an invaluable source for those investigating the market for ad serving solutions, with profiles of 15 suppliers and detailed information about the trends and issues affecting the online display advertising sector. The 158-page report also contains useful advice for those seeking a suitable supplier and best practice and tips for identifying the right ad serving solution to meet your needs.
