Email & eCRM
Data / Find out more in our Email Marketing Statistics
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How well would you describe the extent to which your company has a strategy for optimising email marketing for mobile devices?
Recommended
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Email Industry Census
The seventh annual Email Marketing Industry Census, sponsored by Adestra, is based on the largest UK survey of email marketers.
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CRM in the Social Age
This guide aims to help CMOs develop a future-proofed eCRM strategy, combining the best of traditional eCRM practices, tools and techniques with the rapidly emerging capabilities of social CRM.
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Email Marketing Buyer's Guide
This buyer's guide contains profiles of leading suppliers and tips and pitfalls for those in the market for an email service provider.
Latest Email & eCRM articles / 947 articles
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How Nordstrom sees customers’ changing expectations
1 comment
Cielo Lutino
19 June
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Why marketers should focus on persuadables
0 comments
Arjan Haring
19 June
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Seven ways to get prospects to do what you want
6 comments
Cielo Lutino
17 June
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Three steps to developing inbound marketing personas
3 comments
Sam Davies
13 June
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Consumers doubt the value of online personalisation: study
3 comments
David Moth
13 June
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Social media engagement is a tactic, not a strategy
5 comments
Luke Brynley-Jones
12 June
Recent Email & eCRM research / 153 reports
Best Practice
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Email Marketing Best Practice Guide
This guide will help beginners and experts alike to understand, implement and execute email strategies to maximise ROI from this complex channel.
It will provide you with all the information you need to know about successfully setting up, running and reporting email campaigns. It is split into two distinct sections, Effectiveness and Efficiency which contain the following chapters
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Marketing Automation Best Practices
A a comprehensive guide to understanding marketing automation - the process of using technology to manage, scale, and measure marketing campaigns.
We talked to the individuals involved with hands-on implementation, to get their unvarnished opinions on what specific tactics and strategies have been most successful.
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Market Data
Email in ActionA survey of more than 450 in-the-trenches North American email marketing experts about shifting consumer behaviour, and how marketers are adjusting their email strategies to compensate.
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Trends
Marketing Automation Trends BriefingFree to registered users, this briefing focuses on the key themes, opportunities and challenges relating to marketing automation as highlighted by client-side digital marketers during Digital Cream London 2013.
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Template files
Email Marketing Template FilesA range of email marketing-related template files to help you implement and execute your campaigns more effectively.
Email & eCRM supplier selection and buyer's guides
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Email Marketing Platforms Buyer's Guide
This guide contains profiles of 20 leading suppliers, as well as tips for choosing a suitable ESP and an overview of industry trends.
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Marketing Automation Buyer's Guide
The Marketing Automation Buyer's Guide is an invaluable resource for those investigating the marketing automation sector, with profiles of 22 leading vendors, the latest market trends and tips and pitfalls for buyers.
Email & eCRM suppliers
Search our supplier directory to build a shortlist of agencies:
Featured Email & eCRM suppliers / View All
Training and E-learning / 21 Email & eCRM courses
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Fast Track Digital Marketing
Our most popular training course is an ideal first step into digital training. It delivers a complete overview of the essential digital marketing disciplines, giving you immediatley applicable...
25th June 2013
London
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In-company training
You're addressing specific challenges and opportunities with a particular skill set. That's where our bespoke, in-company digital training comes in.
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Elearning
Econsultancy's elearning modules offer a comprehensive and convenient introduction to core digital marketing skills.
Not sure which course to choose? Try our Training Navigator
Need help with Email & eCRM? Get in touch with us.
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