Now it's a few weeks after Christmas, a few more stats on sales figures over the festive period have been released by various retailers and research firms.
Predictions for e-commerce sales were generally rosy in the run up to Christmas, and this seems to have been the case so far...
Online sales (UK)
- According to the British Retail Consortium, non-food non-store sales (online, phone and mail order sales )were 26.5% higher than a year ago, compared with a 16.9% rise in November.
Online sales (US)
- According to comScore, $29.1bn was spent online in November and December, 4% more than the 2008 holiday season. The fastest growing e-commerce categories were jewellery and watches, and consumer electronics.
Mobile shopping
- According to a Motorola study 51% of shoppers overall and 64% from the 18 to 34 age group used their mobile phones for in-store shopping-related activities during the holiday season. This included comparing prices, finding user reviews, and making a purchase via mobile.
Retailers' online sales figures
-
Tesco saw online sales in both food and non-food grow by nearly 20%
in the six weeks to January 9 2010, according to its Christmas trading statement.Over 100m grocery items were delivered to almost 1.5m customers in the run up to Christmas, while Tesco Direct had sales growth of over 50% with a strong
performance in toys, TVs, games and entertainment (including digital
downloads).
- House of Fraser reported that online sales were up 91% on last Christmas, thanks to the increase in the number of brands offered online. Cosmetics, knitwear and boots were the most popular purchases.
- Hmv.com experienced 'double-digit sales growth' over Christmas.
- Mothercare's Direct in Home sales, which include its online operations, experienced a 19.5% increase in the 13 weeks to January 8, according to the company's trading statement.
- DSGI reported growth in e-commerce sales of 15% in the 12 weeks to January 9.
Graham Charlton is Editor at Econsultancy. Follow him on Twitter or connect via Linkedin or Google+.
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9:48AM on 15th January 2010
According to recent announcements johnlewis.com has seen its online sales jump up 55% from last last week.
4:05AM on 16th January 2010
If anyone is interested in some further reading, ResearchMob has a pretty good overview of the industry: http://researchmob.com/research_mob/industry?industry=3
3:42PM on 19th January 2010
Very interesting, thanks for posting
2:53PM on 20th July 2010
This is a great article with good concrete Ecommerce database. It’s hard to find information like this without paying for it (or paying someone who knows it but is unwilling to share).