About six months ago, I threw together a blog post based on a bunch of social media infographics. At the time, they were surprisingly difficult to root out, but it seems that more are emerging, given the continued development and understanding of the channel.
I've now collected a few more newer infographics that I feel demonstrate a mixture of both hard data and strategy practices. Hopefully, they'll also provide some inspiration or can be useful in helping you with presentations or pitches. As before, links to the actual graphics are in the headline titles.
The social media effect
The social engagement spectrum
The boom of social sites
Information, creation and circulation before Twitter
Information, creation and circulation after Twitter
Spectrum of online friendship
Doughnut Marketing
If the Twitter community were 100 people...
The CMOs guide to social media
Who participates online?
Understanding Facebook
When social media attacks!
Social marketing compass
Social Web - Reputation Management Cycles
Profile of a Twitter user
Reader comments (19)
11:44AM on 14th June 2010
What a great round-up. I leave also a suggestion for a lot more infographics a visualizations about Social media: Visual Loop (http://visualoop.tumblr.com/), with hundreds of them.
Keep up the great work!
@TSSVeloso
2:06PM on 14th June 2010
Thank you Jake Best analysis I have come across. Well done.
2:25PM on 14th June 2010
Hey Jake, I would like to add my Interactive Online Marketing Ecosystem for everyone to check out. http://bit.ly/9wSE0a Thanks, - John
2:27PM on 14th June 2010
Thanks! These are great and saves loads of time for me when I have to pull something together for a presentation on social media for a client! Really appreciated!
2:30PM on 14th June 2010
Hi Jake, Thanks for posting all of these. What a great collection! Infographics work really well to explain lots of things but do an exceptional job helping to explain the complexities and different routes that social media communications can take. Nice post! Debbie Hemley
Director of Research and Education at Econsultancy
3:15PM on 14th June 2010
@TSSVeloso - Thanks, good call. Some interesting ones there that I've not seen before.
@Ian - Cheers Ian, although I didn't think I'd given too much analytical input to this particular collection?!
@John - Great link, really useful to see all the different social properties split out into individual areas. Thanks for this.
@Jane - No problem, glad you found them useful.
@ Debbie - Thanks. I always prefer visualisations when it comes to complex areas and figured keeping all these to myself wasn't exactly in the spirit of "social sharing"...!
11:51PM on 14th June 2010
Awesome graphics exp the social media one actually found two decent sized sites I do not currently use that I will be sure to tap into now.
7:07AM on 15th June 2010
Fantastic input for some real good and funny PPPs. :)
Director at Musicademy
10:01AM on 15th June 2010
Thanks so much for sharing this. Of such use to people writing or speaking on social media. Very much appreciated
8:57PM on 16th June 2010
Totally awesome. Profile of a Twitter User is neat. In my mind I've kinda segregated those that I follow...but to see them defined into groups, that was clever!
9:22PM on 16th June 2010
how about putting the credits of each of these infographics. I've recognized one from David McCandless (informationisbeautiful.net) but you link directly to the file, not to the website and you don't mention his name. You are asking for a lawsuit?
10:06PM on 16th June 2010
There are 100 tweeters and 5 have MORE than 100 followers? Sense not this makes. http://s3.amazonaws.com/infobeautiful/twitter2_550.gif
3:25PM on 17th June 2010
Love these social media graphics! I took a shot at doing one myself; It's less polished but it was fun! http://searchslingshot.com/2010/06/its-a-social-media-world/
9:19PM on 17th June 2010
LOVE the "profile of a twitter user" absolutely classic!
8:09AM on 19th June 2010
Thank You so much. The research on social media is so beneficial. Especially when shared.
1:08PM on 6th July 2010
Very good. "Profile of a twitter user" seems gender-biased to me, though. It depicts a very old fashioned point of view in a cool 2.0 way. Ironic...
9:32AM on 13th July 2010
Totally awesome. Profile of a Twitter User is neat. In my mind I've kinda segregated those that I follow...but to see them defined into groups, that was clever!
6:45PM on 26th July 2010
amazing article daniel zane hertfordshire uk
10:19PM on 9th September 2010
That is really cool. Each of these look like some sort of cool web design (even though they're not)
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