It's been a busy year for site reviews, with several high profile e-commerce and mobile launches from the likes of H&M, Selfridges, M&S and John Lewis.
I've compiled the 33 website and mobile site reviews from 2010...
Websites
Best Buy's UK launch
Rail aggregator Quno
Redesign by stationery retailer Paperchase
E-commerce launch by Jaeger.
Odd looking site from Uniqlo.
Review of The Conran Shop website.
Gap finally launched in the UK in September.
The British Cross released a redesigned website earlier this year.
A redesigned website from stationery retailer Ryman.
Matthew Curry reviews Selfridges first e-commerce site.
A review of the relaunched Ford Online website.
The Eurostar website wasn't too impressive when I looked at in earlier this year. I found ten things it could improve online.
Rail Europe aggregates rail tickets across the continent, and provides a better user experience than Eurostar.
Zugu is a well designef flight search engine from Cheapflights.
Boden redesigned its website in March. The review also comes with some user testing videos.
The relaunch of Books etc was hampered by server issues. I reviewed what I could.
A review of the much improved Laithwaites website.
National Rail Enquiries certainly needed redesigning. The result was an improved site, though one or two issues remained.
The BHS website is a bit of a mess, and this is one high street retailer who could do better online.
The launch of the first H&M UK e-commerce site was much anticipated, but the result was a very poor site indeed.
River Island finally ditched the all Flash site, and released a version which is much more in line with best practice e-commerce.
Made.com is a furniture retailer backed by Brent Hoberman, which aims to connect designers direct with customers.
The Playmobil website is possibly the worst website I have seen this year.
Mobile sites
Tesco got into mobile commerce this year with grocery apps, followed by a mobile version of Tesco Direct.
A well-designed mobile website from ASOS.
Truffleshuffle released a mobile site based on reviews on this blog. The result, thankfully, is a usable site.
Halfords launched a mobile site in August, and added the transactional element this month.
Despite its obvious uses for mobile customer, shopping comparison sites have been relatively slow to launch mobile versions. Here's one from Ciao.
What Car? is a potentially useful site full of car reviews, but let down by poor usability.
Mobile site from men's fashion retailer Lyle & Scott.
A mobile version of travel review site TripAdvisor.
An excellent mobile site by Italian fashion retailer Yoox.com.
John Lewis released a mobile site in September.
Reader comments (4)
2:25PM on 27th December 2010
Thanks for passing along these sites. I am about half way through... There is much to learn from!
CRO at EngageSciences
7:04PM on 28th December 2010
Graham - thanks. This is a useful resource. I think 2011 will see a closer integration of web and social channels. One area of real interest for me is advocate marketing. There is so much opinion on public social networks about companies products and services that I believe brands and organizations will start to monitor social channels to find their advocates and then showcase them on their websites rather than just relying on their own editorial. Research has shown that people are now more influenced by the opinions of others rather than marketing editorial so this seems an inevitable development in the evolution of websites. www.engagesciences offers an easy tool for marketers to achieve this. Happy to show this to you in more detail if you are interested and I would certainly be keen to get your feedback on the role of advocacy marketing for websites in 2011.
9:50AM on 5th January 2011
For 2011 can you review some b2b websites? Both service based and transactional would be good. We try to follow best practice and look for good examples, but a lot of focus seems to be on consumer sites.
1:47PM on 8th January 2011
quono is a very good site. and i like th ereview about that
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