Video: What happened at Digital Cream New York

by Heather Taylor 10 March 2012 14:58 3 comments Print

Econsultancy recently held its fourth Digital Cream New York, our invitation-only event for senior client-side digital marketers.

Opened by Econsultancy EVP, Craig Hanna, Digital Cream New York had top marketers from Citibank, Dow Jones, Samsung, CurrentTV and DuPont (to name a few) participate in the roundtables, with keynotes from Columbia Business School's David Rogers, and our US VP of Research, Stefan Tornquist.

We were able to capture a few senior marketers on camera at Digital Cream New York to talk about their experience of the event and why it's important for them to break out of their daily routine at the office.

This event, designed to enable attendees to explore the latest best practices on e-marketing procurement, business cases, investment, ROI and supplier selection, is the only neutral forum to discuss your online strategies and tactics with your peers.

There are a number of upcoming Digital Cream events around the globe including London (March), San Jose (June), Sydney and Chicago (October).

Heather Taylor is the Editorial Director for Econsultancy US. You can follow her on Twitter, Google+ or Pinterest.

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Reader comments (3)

Dana Todd
CMO at Newsforce, Inc.

12:42AM on 13th March 2012

Hi Heather,
Thanks for the coverage - sounds like a great event.

You may wish to correct the typo in your lead sentence: "Econsultancy recently held it's forth Digital Cream New York..." should be "...its fourth".

Damn you spellcheck fail! :-)
Ashley Friedlein Staff
CEO at Econsultancy

10:05AM on 14th March 2012

Thanks Dana - now corrected. I think Heather is busy down at SXSW.
Heather Taylor
Editorial Director at Econsultancy

12:33AM on 22nd March 2012

Thanks Dana! Appreciate the eagle eyes and the quick work by the rest of the editorial team :)