B2B apps: the next big web frontier?

For the last few years we have seen an explosion in consumer web apps. We have seen LinkedIn valued at more than $4bn following its IPO and others like Groupon looking to follow suit.

Without a doubt web apps that target the public are all the rage, but they are not the end of the story. There is also hidden potential in business to business web apps.

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Posted 27 June 2011 12:25pm by Paul Boag with 2 comments

A great user experience extends beyond the website

As web designers we can only do so much for you the client. You can have the best website in the world, but if your customer service stinks users won't come back.

I went to meet with a new client yesterday and was blown away by their commitment to customer service. Not only had they addressed every one of their customers' points of pain, they had gone above and beyond in so many ways.

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Posted 09 September 2010 13:06pm by Paul Boag with 3 comments

Is choice paralysis damaging your e-commerce sales?

Could you be losing sales because users cannot make a decision? The chances are the answer is yes.

Fortunately, there is something you can do about it...

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Posted 23 August 2010 11:34am by Paul Boag with 11 comments

What is the secret to a successful website?

Here’s the million-dollar question: “What is the secret to a successful website?” I’m not foolish enough to suggest a single answer. But in more than a decade of working on client websites, I’ve noticed a recurring pattern: the sites that succeed are those that have a well-informed, passionate website owner at the helm.

I talked about this my book, the Website Owner's Manual, which I am giving away to 10 lucky Econsultancy members (see the footer of this article for more details on how to enter). But first, let's take a look at what it takes to be a brilliant website owner...

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Posted 18 February 2010 13:48pm by Paul Boag with 20 comments

Hiring a web designer is like getting married

Hiring a web designer is like getting married, it sounds like a bit of a stretch doesn’t it?

However, the longer I have worked as a web designer the more I have come to believe this statement is true. Promises are exchanged, commitments are made and arguments can often ensue.

Let me explain what I mean...

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Posted 20 January 2010 11:43am by Paul Boag with 11 comments