Posts tagged with 'Advertising Standards Authority'

UK's ASA looks to regulate social media marketing

Social networks are increasingly popular with marketers, and that means they're increasingly popular with the government bodies that regulate marketers.

In the United States, the Federal Trade Commission (FTC) has issued guidelines designed to set boundaries on what marketers can and can't do in the world of social media. So it's no surprise that a similar effort is now taking shape across the pond in the UK.