Posts tagged with 'content stakeholders'

Feedback fail! How too many stakeholders spoil the content...

Does your content quality take a nosedive at stakeholder signoff rounds? Here's how to avoid 'content by commitee'.

"What’s the biggest obstacle to better quality content in your organisation?" I ask at the start of each content strategy seminar. And somebody (often several somebodies) will reply, with a sigh, “stakeholders”. 

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by Catherine Toole 10 April 2012 13:06pm 1 comment