Posts tagged with 'enclosed checkouts'

Why you should enclose the checkout process

Enclosing or isolating the checkout process is one proven method of reducing abandonment, as it focuses the customer's mind on the steps they need to take to complete a purchase. 

I've been looking at the advice on this from Econsultancy's Checkout Optimization guide, as well as some best practice examples from retailers...

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by Graham Charlton 22 September 2010 11:33am 7 comments