Posts tagged with 'Google'
Web-based ad agency Spot Runner has confirmed it has gained a new round of funding from WPP, CBS, Interpublic and other major media groups.
The firm, whose site enables small companies to create and place ads on local TV stations, said it had received $40m to expand into new forms of media, including online video, video-on-demand and IPTV.
Read more...
by Richard Maven
30 October 2006 08:09am
0 comments
New research once again proves the influence of the internet on both online and offline sales. A study has shown that 77% of electronics purchases are researched online before customers head to a store.
The results of the US-focused study indicates that online research time increases in line with product prices.
Read more...
by Graham Charlton
27 October 2006 11:42am
1 comment
European visits to career-related websites jumped by 11% year on year in Q3, according to new figures from comScore.
The study showed sites dedicated to online career resources, job searches and training attracted 50 million visitors per month during the quarter, with Monster leading the category.
Read more...
by Richard Maven
26 October 2006 12:54pm
0 comments
By Andrew Hood, Lynchpin Managing Director
The concept of keyword success is hardly new. The growth of search marketing has, arguably, been fuelled by the ability to track the sales delivered by individual clicks, conversion rates and keyword return on investment.
Read more...
by Guest Author
25 October 2006 14:30pm
0 comments
Google’s recruitment process is famously difficult, with candidates having to face multiple interviews (we've heard stories of 'double figures') while those with sound work experience have been turned down due to having less than perfect college grades.
As the company continues its rapid expansion, it has been forced to streamline this process, with Google co-founder Sergey Brin acknowledging last year that the company's high bar for hiring was holding back its expansion.
Read more...
by Graham Charlton
25 October 2006 11:16am
1 comment
Google has launched a free tool allowing websites and blogs to offer customisable searches to their users.
Site owners signing up for the service can ‘paste’ it into their webpages and select the sites they want included in searches.
Read more...
by Richard Maven
24 October 2006 09:41am
0 comments
OpenStreetMap (OSM), the open source mapping project, has secured its first commercial partner by linking up with property search engine Nestoria.
The move will see Nestoria displaying OSM’s user generated maps alongside its property listings – a boost for the project as it seeks to gain popularity among third-party developers.
Read more...
by Richard Maven
23 October 2006 17:25pm
3 comments
Google has given a boost to the blogging community by highlighting its blog search service on Google News.
The move, which took place over the weekend, has seen links to the one year old service added to the front page of Google News and at the end of search results.
Read more...
by Richard Maven
23 October 2006 12:33pm
1 comment
Mashup enthusiasts will be pleased to hear that the Ordnance Survey is to release an API for non-commercial applications.
The organisation – whose data access policy has long been the subject of debate – announced the move at an event in its Southampton HQ on Friday.
Read more...
by Richard Maven
23 October 2006 12:26pm
1 comment
Google AdWords has released a new website optimiser tool for advertisers to test their landing pages, allowing them to choose the best options for their advertising campaigns.
Google announced the new service at the Emetrics Summit in Washington DC yesterday, and it will initially be available for testing to a limited number of advertisers.
Read more...
by Graham Charlton
19 October 2006 13:13pm
5 comments
