Posts tagged with 'hyper targeting'

Targeting Facebook Posts: The Good, Bad, and Intrusive

Although the news is only a few days old at this point, mentions of Facebook’s Enhanced Post Targeting, outlined in yesterday's Econsultancy post, and briefly below, is a feature that has been on my wishlist (yes, I have a running Facebook Innovation Wishlist!) for quite some time - and I am glad to see it taking shape.

The Enhanced Targeting feature hasn't been rolled out, and still is not 100% announced yet, however, it looks promising that the feature will come to fruition and will be available to Page Admins. We have the ability to target self-serve ad units the same way - so the tools and data sets are there to make this happen.