Posts tagged with 'Ralph Lauren'
When Facebook timeline was first unveiled the general response from users was one of annoyance and anger at why the social network would bother to change a winning formula.
But after it was forced on everyone last year the complaining quickly died down and changed into a feeling of indifference as people realised it had little impact to how they used Facebook.
Brands were really the only Facebook users who jumped at the chance to fill out their timelines as it was a chance to trumpet their heritage, but even then the excitement was limited to a few notable examples.
Which campaigns have you seen recently that are defining the digital marketing landscape?
Genius can recognise genius, right? So, we asked this question of some ingenious folk shortlisted for Econsultancy and NMA's The Digitals Awards (we'll be handing out the awards on June 27th at a swanky swank bash).
Even though summer is here, the volume of promotional emails sent by retailers is at an all time high. According to marketing software company Responsys, retailers sent an average of 16 emails in July. This is an increase of more than 18% year-over-year.
But what is driving the type of content they are sending out? A strange mix of Olympics and Christmas appear to be the big hitters last month.