Mobile commerce takes off over Christmas
UK retailers experienced a surge in visits from mobile phones over the Christmas period, with traffic increasing by up to 100% between December 24 and 27.
Various surveys before Christmas predicted a growth in the use of mobile for shopping, and early stats from Usablenet and Adfonic suggest that these were correct.
Supermarkets missing out on an SEO opportunity?
The number of searches for store opening times and related terms spiked over the Easter weekend, as people looked to see if it was worth a trip to the local supermarket, but retailers aren't making the most of these searches.
Robin Goad from Hitwise has been looking at the number of searches for these terms, finding that Tesco, Asda and Sainsburys all featured in the top ten.
