Facebook is the world's largest social network. It recently passed the
400m registered user mark and is now the a top five web property
according to comScore.
But Facebook is fast becoming more than just the world's largest social
network. With 5bn pieces of content being shared every week, and a whopping
60m status updates being post each week, Facebook can no longer be
classified as a simple 'social network'.
WeCanDo.BIZ is an online network which helps SMEs find sales leads and business referrals, and it also offers a sales lead service for Twitter.
I've been talking to CEO Ian Hendry about the company, the potential of Twitter for finding leads, and the effects of social media on Customer Relationship Management (CRM).
You may not think that social media is rocket science, but those big brand early adopters are certainly astronauts exploring an unknown quantity. And space exploration is not without its challenges. Or risks.
One intergalactic incident occurred late on Friday as a member of Vodafone’s social media team cut loose and posted a homophobic remark via the company's official Twitter account.
The rise of social media has posed a challenge to the well-known. That challenge: working social media without being forced to work too hard on social media. After all, if you're rich and/or famous, blogging and tweeting is more likely to seem like a burden on your lifestyle than, say, a pastime.
An obvious solution: hire a ghostwriter. Which is precisely what many business executives, media personalities, professional athletes and celebrities have done. The February issue of Entrepreneur Magazine goes behind the scenes and profiles some of the 'ghostbloggers' who blog and tweet for well-known clients.
The actions of internet entrepreneur Jason Calacanis, no stranger to
controversy, have sparked a debate about media credibility after his
off-the-wall tweets about the Apple tablet were picked up by prominent
online and offline media outlets.
Prior to the launch of the iPad, Calacanis tweeted that he had been "beta testing" the "Apple tablet"
for two weeks and spilled the beans on his experience and the specs.
From old media stalwarts like CNN and the Wall Street Journal to new
media mavens like TechCrunch and Silicon Alley Insider, 'reporters' were quick to relay Calacanis' claims to their audiences.
It’s around six months since I last threw out some truly mindboggling pieces of data surrounding social media. So, what’s happened between then and now?
I try to put as much information as I can into Econsultancy’s Social Media Statistics, which is part of our Stats Compendium (a truly awesome resource) but I find it’s always interesting to go back and review the old against the new.
So, I’ve collected as much as I can from my previous insane snippets of data and benchmarked it against the here and now, alongside rooting out some new stuff for you to mull over.
Twitter's Trending Topics list may or may not be useful to you. While they can often be helpful in spotting breaking news events and the hot topics of the day, they're also notoriously associated with spam.
In an effort to make them more relevant to users, Twitter yesterday rolled out Local Trends functionality for all Twitter users.
Everyone and their mother is trying to tap into the real time feed of Twitter. And many brands are attempting to make money from real time. While search giants like Google and Microsoft are encorporating real-time information into their search results, Huffington Post went straight for the content feed this week, encorporating tweets onto the sites pages and possible serving ads alongside.
But here's the catch. They didn't ask for permission first. And tweeters were less than pleased.
It’s been an interesting few weeks here at SEOptimise towers, as we’ve been recruiting search engine optimisation (SEO) executives to come and join our team.
The Labour Party seems to have the lead over its rivals on Twitter, if not in the polls, according to a new report. Labour has 113,201 followers, more than both the Conservatives (36,874) and Lib Dems (32,202) combined.
The Tweetminster report on Twitter and UK politics, just released, analyses Twitter followers, number of MPs tweeting, and other Twitter-related stats for the main political parties in the UK.