Widgets | Internet Marketing Blog

Are widgets the marketer's recession survival tool?

Yesterday, one of my readers pointed me in the direction of a TechCrunch guest post by Mike Jones.

Jones was CEO of Userplane, "a communications widget provider" which was acquired by AOL in 2006. He is now a Senior VP at AOL.

by Drama 2.0 29 April 2008 08:55am 0 comments

LinkedIn gets a new homepage

Professional social network LinkedIn has launched a series of changes to its homepage and added a new system of navigation.

LinkedIn homepage

by Graham Charlton 28 February 2008 11:55am 0 comments

Random House's Ros Lawler on widgets and Web 2.0

Publishing group Random House is set to launch a widget programme next month in a bid to mine the long tail of the online book market.

The move is the latest form of digital content to be developed by the company as it seeks to extend the reach of its products.

We caught up with digital marketing and publicity manager Ros Lawler to ask about the scheme, as well as the company's other online marketing ideas.

by Richard Maven 19 February 2008 14:01pm 5 comments

Five bad web advertising techniques

Despite a number of surveys that have shown exactly what web users think of pop-ups and other intrusive advertising techniques, advertisers and publishers persist in using these ads.

For instance, The Times, Guardian, and Telegraph all allow either pop-ups or overlays on their websites, which can have a negative impact on the user experience. It's amazing that we still see so much of this sort of thing, in 2008.

by Graham Charlton 11 January 2008 14:06pm 6 comments

BBC tries out new Web 2.0 homepage

The BBC has launched a redesign of its homepage, adding all kinds of zeitgeisty Web 2.0 features, as well as allowing users to customise the site.

new BBC homepage

by Graham Charlton 17 December 2007 13:15pm 0 comments

Facebook responds to OpenSocial

Facebook is to make its developer platform available to other social networks, allowing brands to port apps to other sites that adopt the same standards.

The move forms a response to Google's OpenSocial project, which aims to create a common standard for developing and delivering social network apps.

by Graham Charlton 14 December 2007 11:23am 0 comments

Bebo readies third party app platform

Bebo is reportedly set to become the latest social network to open up its development platform to third parties.

According to Mashable, the new platform will be launched tomorrow and will apparently be compatible in some way with Facebook, allowing developers to port their applications to Bebo.

by Graham Charlton 12 December 2007 11:36am 1 comment