This week's top six infographics

Here's a round up of some of the best infographics we've seen this week. 

Topics include cookies, Facebook and LinkedIn for B2B marketing, social sharing buttons, and mobile. 

If you can't quite read the text, click on the images to see a larger version..

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Posted 25 May 2012 13:58pm by Graham Charlton with 0 comments

10 interesting digital stats we've seen this week

I've rounded up some of the most interesting digital marketing stats I've seen this week. 

Topics covered include the use of tablets and other devices while watching TV, search marketing budgets, mobile payments and Google+. 

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Posted 25 May 2012 12:48pm by Graham Charlton with 0 comments

Facebook launches homegrown mobile photo app

What's cooler than spending $1bn on a mobile photo sharing app?

The answer: spending $1bn on a mobile photo service and then launching your own mobile photo sharing app service weeks later.

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Posted 25 May 2012 09:08am by Patricio Robles with 0 comments

Search and social media marketing spend remains strong – new report

Digital marketing budgets in search engine and social media marketing are continuing to rise despite challenging economic conditions, according to research released today.

The UK Search Engine Benchmark Report, published in association with NetBooster, has for the past five years shown that companies have continuously invested in the opportunities present in SEO, paid search and social media marketing.

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Posted 24 May 2012 12:07pm by Andrew Warren-Payne with 1 comment

How does Google+ impact SEO performance?

Last week I presented at SMX London on a Google+ panel which looked at research I had done on the impact Google+ has to organic search.

The research showed some very interesting results!

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Posted 24 May 2012 10:26am by Kevin Gibbons with 10 comments

Six clever examples of branded Facebook apps

Facebook apps are a good way for brands to engage with their fans in a way that doesn't feel like a hard sell.

They also have the added bonus of scraping lots of useful consumer data. However, apps aren’t necessarily right for all brands.

They need to be in keeping with the company's values and offer users something they want to engage with and share with friends.

Here are six examples of brands that have put Facebook apps to good use.

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Posted 24 May 2012 09:41am by David Moth with 2 comments

Oracle goes social with Vitrue acquisition

It's been a rough week for the world's most prominent social networking company, Facebook, and the week isn't over yet, but that doesn't mean that social media is going away any time soon.

That explains why software giant Oracle has purchased cloud-based social marketing platform provider Vitrue.

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Posted 23 May 2012 16:43pm by Patricio Robles with 0 comments

STUDY: Noise, promotion and spam will reduce your Twitter followers

Following somebody on Twitter is always a small leap of faith. Sometimes it just doesn’t work out, for whatever reason. 

A couple of days ago I created an online poll to try to identify the common reasons for unfollowing people on Twitter.

More than 500 votes have since been cast and as such we can now start to analyse the results.

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Posted 23 May 2012 12:03pm by Chris Lake with 13 comments

JUMP Magazine, US Edition...big ideas on big data

In this first US issue, the magazine tackles 20 important multi-channel topics, from big data and the challenges of the silo-less organization, to bringing innovation to the enterprise.

We're just getting warmed up for the JUMP event, happening November 1st in New York.

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Posted 22 May 2012 18:02pm by Stefan Tornquist with 0 comments

American Express teams up with Zynga for prepaid cards

In the market for farming supplies?

If you're looking for a new tractor or some seeds, American Express is hoping that you'll use one of its new prepaid cards to complete the purchase. On Farmville, of course.

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Posted 22 May 2012 17:26pm by Patricio Robles with 0 comments