Digital Marketing Blog

Etsy stages crafty e-commerce classes

Etsy, a website that turns painters, seamstresses and cushion-makers into online retail mavens, is holding e-commerce classes with a difference - they're all in the real world.

Launched in 2005, the site allows members to buy and sell handmade items from individual storefronts and has become regarded as an eBay of sorts for the crafts world.

by Robert Andrews 06 June 2007 11:09am 0 comments

Lala launches free streaming music service

Silicon Valley startup Lala.com has just gone live with an alternative plan to encourage music downloads.

It is offering free, on-demand streamed music through its site in the hope that enough users will buy CDs and download tracks to make it profitable.

by Graham Charlton 06 June 2007 09:57am 0 comments

eBay to auction radio ads

eBay has launched another foray into the ad market – this time as a broker of airtime on over 2,000 radio stations in the US.

The move expands on an existing venture by the auction giant into cable TV ad sales.

by Richard Maven 06 June 2007 09:45am 0 comments

Interview: Paul Cook, CEO of PositiveFeedback

Paul Cook is CEO of PositiveFeedback, a firm that provides targeting tools for online retailers and for ad agencies.

by Richard Maven 05 June 2007 14:56pm 0 comments

Ask revamps its search engine

Ask.com has launched Ask3D, a revamp of its search engine, which delivers results from a range of media types, as well as offering a new method of navigation.

Ask.com

by Graham Charlton 05 June 2007 12:53pm 0 comments

Amazon increases its investment in China

Amazon has expanded its investment in Chinese Internet company Joyo.com, which the company bought for $75m in 2004.

Chief Executive Jeff Bezos told the Wall Street Journal that Amazon would invest more capital into China, where it trails behind its biggest local competitor, Dangdang.com.

by Graham Charlton 05 June 2007 12:51pm 0 comments

Yahoo! unveils Panama APIs

Yahoo! has released a set of application programming interfaces (APIs) that allow advertisers to tailor their experience with the company's search marketing platform.

Three levels of tweaking capability are available to developers, each of which allows for customisation of the out-of-the-box new Panama engine, which was released in the UK last week.

by Robert Andrews 05 June 2007 09:04am 0 comments

Mobloggers lend PR pace to Olympics

The London 2012 Olympic delivery authority called on mobloggers to distribute some of the first images of the games' new brand identity.

by Robert Andrews 05 June 2007 08:55am 1 comment

UK web users attract most ad spend - IAB

UK internet users are the most attractive to advertisers in Europe and are targeted with even more ad spend per head than those in the US, according to new figures from the Internet Advertising Bureau (IAB).

Highlights from the IAB report , released yesterday, include...

by Graham Charlton 05 June 2007 08:48am 0 comments

Web radio firm Slacker raises $40m in funding

Slacker, a recently launched web radio service, has raised $40m (£20m) in a second round of funding, to add to the $14.5m (£7.3m) raised in a Series A round of funding earlier this year.

According to peHUB, Centennial Ventures and Rho Ventures were new investors, while Austin Ventures, Mission Ventures and Sevin Rosen Funds, which had participated in the first round, invested again.

And it turns out that Slacker has some serious non-web ambitions...

by Graham Charlton 04 June 2007 15:37pm 0 comments