NameAdam Koehler
Job TitleSenior Director, Digital Design
OrganizationMetaphor Studio
Member Since5 Feb 2009
Areas of ExpertiseOnline Advertising, Strategy and Planning, Web Design

About Me

Metaphor Studio, Senior Director, Digital Design
May 2008-Present
> Developed front end interfaces for editspotâ„¢ content management system
> Manage design department
> Assisted in the development of client and agency marketing campaigns
Major Clients Include:
Cincinati Children's Hospital
City of Cincinnati
editspot LLC
Nielsen Online

Bridge Worldwide, Designer
April 2007-May 2008
> Worked and brainstormed creative on a team with account execs, copywriters and developers
> Designed corporate sites, micro-sites, cohort sites and banner ads following client brief and equity guides
> Redesigned Simpleanddelicious.com
Major Clients Include:
Con Agra Foods
Proctor & Gamble

Metaphor Studio, Art Director
April 2005-Present
> Worked with the team to consistently communicate brand equity on and offline
> Developed standards to guide in the consistent delivery of branding efforts
> Integrated content using Editspot CMS, HTML and CSS
> Managed workflow following agency processes with project coordinators, developers and designers
> Designed identity for 3CDC, Fountain Square, City of Blue Ash, Lesher Center for the Arts and many others
Major Clients Include:
Anthem Blue Cross Blue Shield
Cincinnati USA Regional Chamber
City of Blue Ash, Ohio
Lesher Center for the Arts, Walnut Creek, CA

Century Marketing, Art Director
February 2000-April 2005
> Produced Your New Home Magazine
> Develop 50-60 print ads per week and client identity while working closely with sales staff and clients
> Established and managed in-house graphics department
> Designed all company marketing materials
> Streamlined workflow, multitasked and adapted promptly to process friction
> Reduced print costs by thousands of dollars and doubled productivity
Major Clients Include:
Gilkey Window Company
Hoover
Vector Security

Vantas (Now HQ), Graphic Designer/Technical Support
March 1999-February 2000
> Oversaw the graphic design/technical support needs of 70+ clients
> In charge of marketing graphic design services through promotional activities
> Created print and digital graphics
Major Clients Include:
Lincoln Financial Group
Sun Microsystems

Kinkos, Desktop Publisher
April 1998-March 1999
> Created marketing materials in various applications for large and small organizations
> Worked on a variety of printers, copiers and computer systems addressing customer needs

Education and Qualifications

Capella University, Minneapolis, MN
B.S. Business Marketing, (Cum Laude)
2004-2008

Art Institute of Pittsburgh, Pittsburgh, PA
A.S. in Specialized Technology
Major: Animation/Multimedia
1995-1997
Perfect attendance

Sessions.edu, New York, NY
Certificate in New Media Marketing
2002-2003

School for the Creative & Performing Arts, Cincinnati, OH
Diploma + Graphic Design Certificate
Perfect attendance
6 years of drama training
8 years fine and commercial art training
1988-1995