| Name | Alison Grün |
|---|---|
| Job Title | student |
| Organization | University of Manchester |
| Member Level | Bronze |
| Member Since | 6 May 2009 |
| Contact Details |
Email:
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About Me
Sept 2008-now Brand manager (on-campus), GradeGuru.com (McGraw-Hill Education), Manchester, UK
• Developed analytical and leadership skills by designing a marketing plan and leading a team of 2 other brand managers
• Increased my communication and reasoning abilities through grassroots marketing, by liaising with campus media to raise GradeGuru’s brand awareness and setting up sponsorship deals
• Improved my organisational skills when planning small and large-scale notes collection events
June-Sept. 2008 Communications manager assistant, Harley-Davidson Europe Ltd., Oxford, UK
• Organised the production of marketing communications materials (programmes, flyers, Internet micro-sites) for 3 Harley Owners Group events in 6 languages and hence increased my organisational and coordination aptitude
• Project-managed the production of membership materials for 100,000-strong Harley Owners Group (‘H.O.G.’) membership including HOG Touring Handbook and HOG Member Manuals with numerous suppliers, thus widening my negotiation and bargaining skills
• Demonstrated initiative while deputising for the Communications manager in his absence during 2 weeks
June-Sept. 2007 Receptionist/Keyboard operator, Sodiaal, Paris, France
• Built up my communication and language skills answering the phone in French, English and German and addressing audiences from low to very high organisational positions
• Enhanced my time management competence by preparing mails and carrying out several clerical tasks simultaneously and under strict deadlines
May-Sept. 2006 Event manager assistant, Harley-Davidson Europe Ltd. (H.O.G. Europe), Oxford, UK
• Exhibited responsibility in the organisation of large-scale events (seminars, European H.O.G. rally Ireland, European Bike Week Austria) and expanded my planning capability
• Augmented my interpersonal skills by looking after the customer relationship management program and auditing our outsourced call centre where I worked for a week
• Used my research and presentation skills while creating events assessment surveys and marketing a youth market project
Mar.-Oct. 2005 Entertainer/ PR assistant (Adults/Children), Hotel Club 3* Bergantin , Ibiza, Spain/ ClubMed, Les Deux Alpes, France
• Refined my coordination and persuasion capabilities through the organisation, promotion and presentation of sport and leisure activities in English, German, French and Spanish
• Designed and presented shows, and supervised the rehearsals for international guests, hence bolstering my communicative assurance and good sense of humour
• Reinforced my interpersonal qualities by strengthening relationships with guests (public relations) in order to enhance the quality of our services
2004-2008 Waitress/ Bar tender, various French restaurants, France/ Manchester United stadium, UK
• Grew my sense of high quality service as I worked in very different settings but all demanding high levels of responsiveness when dealing with clients’ requests
• Managed and motivated a team of 8 waiters while our supervisor was absent, and demonstrated my assertiveness and empathy
• Developed a capacity to work effectively under pressure from demanding guests or managers
Education and Qualifications
2006-2009 The University of Manchester, Manchester Business School, UK
Bsc (Hons) Management (International Studies), Expected result: 1 (current GPA: 76%)
Key modules Marketing modules (international marketing, strategic marketing management, services marketing, consumer behaviour, retail marketing, ethical marketing, marketing research): expanded my team building and motivational ability through numerous group works involving real business scenarios
International Business modules (international business strategy, analysis project, globalization and world economy): built up research skills through the analysis of an international business case study and improved my presentation skills
Management modules (human resources, management in society, environmental management, project management): strengthened my organisational and time keeping ability while consolidating a critical mind and an aptitude to clearly argument my point through various essays
Leadership in Action: developed leadership skills and obtained the Manchester Leadership Award involving a group project (mark: 81%) and 60 hours of voluntary work
Entrepreneurship and Small Business Development: produced a business plan that allowed me to broaden my knowledge in diverse fields from marketing to equity finance and accounting
2000-2003 High School Blaise Pascal, Brie-Comte-Robert, France
French Baccalaureat (A-level) with Physics-Chemistry major: 14.5/20 (with honours)
Maths, biology, History-Geography, French, German, English, Spanish, Philosophy, Sports
