|Registered Since||29 Apr 2013|
|Areas of Expertise||B2B Marketing, Content Marketing and Strategy, Email Marketing, Organic/Natural Search (SEO), Conversion Rate Optimization|
I have never believed that the economic “downturn” is a reason to not fulfil ambitions, passions and dreams. I started Cetas Kinetic in 2010 when the forecasts for the UK was at its bleakest. Since then, our client list has grown exponentially in the two years and it continues to grow, the secret is marketing and the right kind of marketing mix.
As a marketing expert, I began to focus in on integrated and digital marketing, that’s appeared since 2008 or so (in Europe at least) and its been of serious interest to me to see how the internet has developed and is using this new technology to expand the means and methods of communicating. I believe, online and offline marketing when done correctly is one of the most powerful strategies to grow a business. I started Couch an integrated marketing and communications agency in 2013. My focus will now be on growing this business to fulfil our potential.
My success comes from a blend of classical and robust research and insights driven approach. Having held senior roles in healthcare communication agencies, I am equipped with 10 years experience to deliver strategic direction for organisation’s needing change, whether this be through communication, marketing or change strategies. I achieved this through training for internal and external health care professionals on a local, regional, national and international basis, with particular experience in healthcare and pharmaceutical markets. Subsequently, I delivered marketing campaigns for different stakeholders, including pharma, public health authorities, small businesses and start ups.
- - Integrated marketing
- - Mobile marketing
- - Social media marketing
- - PR
- - Digital/social media/content strategy
- - Digital/Multimedia project management
- - Advertising, branding and identity conceptualisation
- - Training for sales forces
- - Membership review strategies for charities
- - KOL/TL mapping & development
We blog about marketing strategies and how to grow your business with marketing tips.