Carl Carter

Name	Carl Carter
Job Title	Director
Organization	Adaptiv Ltd
Member Since	26 Mar 2010
Areas of Expertise	B2B Marketing, E-commerce, Multichannel Marketing, Web Design
Contact Details	Email: Telephone: 0208 133 9906 Mobile: 07899 751339 Address: Milton Court, Gomm Road, HIGH WYCOMBE, Buckinghamshire, HP13 7DJ, United Kingdom

About Me

Director and Consultant with extensive knowledge and experience in Marketing, Design and Print industries. Specialist in providing cutting edge Software Solutions, bespoke projects and implementation. Intimate knowledge of Marketing and Media including vast experience in Digital on Demand Solutions.

Adaptable work ethic with unique ability to assimilate knowledge and work through challenges.

Experience and Expertise

Marketing Platforms

Extensive knowledge in the Design and Implementation of feature rich, marketing platforms with industry recognised technology from Adobe, Quark and other vendors.

Cross-Media Marketing Campaigns

Combining variable print, email, pURL's (personalised URL's) and SMS touch points to create highly effective, response driven marketing campaigns. Extensive experience implementing campaigns for Corporate Marketing departments, Marketing Service providers and Print Service Providers.

Personalised Publishing and Marketing

Utilising data to intelligently target communications to the individual recipient incorporating personalised images and text, transpromotional messages with high graphical and brand enrichment.

Trigger Marketing / Response Marketing Campaigns

Using marketing 'events' to automatically trigger the creation and delivery of personalised, marketing communications. Events such as product purchases or website inquiries to instantly generate personalised, relevant content such as printed collateral, emails and SMS text messages.

Integration

Integrating online marketing tools seamlessly with Management Information Systems.

Business Consultancy Services

Providing consultancy services and workshops to educate and enhance businesses Sales and Marketing strategies.

Directorship and Management, Marketing Strategy and implementation, Technology in Business, High Level Project Planning and Implementation, Customer Support,

Apple and Windows Desktop and Server Architecture including Networking. Graphic, web and document composition applications. Web Development experience with HTML, XML, CSS and some C#.

My Links

Adaptiv Intelligent Marketing Solutions
Adaptiv provide measurable returns on marketing spend and reduce costs whilst maximising market reach and exposure through innovative online marketing technology.

pushQR
pushQR is an online application that allows you to take full control and generate as many QR Codes and Microsoft Tag’s as you require to add to any of your Marketing communications such as POS, Posters, Press Adverts, online Adverts, Emails etc. Once the

Career History

Director at Adaptiv ltd

Owner/Director of Adaptiv Ltd - We provide measurable returns on marketing spend and reduce costs whilst maximising market reach and exposure through innovative online marketing technology.