| Name | Chris Lake |
|---|---|
| Job Title | Director of Product Development |
| Organization | Econsultancy |
| Member Level | Staff |
| Member Since | 17 Nov 2003 |
| Areas of Expertise | E-commerce, Social Media, Search Marketing - Organic/Natural (SEO), Strategy and Planning, User Experience and Usability |
About Me
<b>I am Director of Innovation at Econsultancy, an entrepreneur and a long-term internet fiend.</b>
I started my career in magazine publishing, moved to London as the dotcom boom kicked off, worked in a (non-digital) agency for a year, lucked into a job as a technology journalist, and then in 2003 joined Econsultancy as editor (CEO Ashley Friedlein's first hire, back when we were a bona fide startup).
When I joined I knew the basics, but I wanted to gain practical knowledge about how e-commerce and digital marketing actually works. I have since learned a great deal about the internet industry.
In the past eight years I've moved from editor, to editor in chief, to director of innovation, my current role.
In my spare time I like to listen to The Fall, among other things.
Contact me via .
My Links
My Econsultancy blog
I regularly blog about my favourite subjects, including: social media, SEO, startupland, usability and optimisation, mobile, publishing, multichannel and customer retention.
My entertainment and celebrity gossip blog
I launched Hecklerspray.com in 2005. It now attracts around 750,000 unique users per month and was named as one of the 'top 50 most powerful blogs in the world'.
My LinkedIn profile
Hook up with me on LinkedIn if you'd like to.
My Twitter feed
Tweets, retweets, links and random observations, and 95% of the time it is internet-focused (no catfood updates). Follow me up!
The stuff I listen to
From Ariel Pink to the Theme From The Waltons. It's all in here at Last.fm.
Blog posts and comments by Chris Lake
- Made.com: a case study of customer service hell?, 2 Feb 2012
- The 21 most horrific social media facepalms of 2011, 20 Dec 2011
- The 21 most horrific social media facepalms of 2011, 18 Dec 2011
- The 21 most horrific social media facepalms of 2011, 14 Dec 2011
- The marriage of web writing and user experience, 14 Dec 2011
- The 21 most horrific social media facepalms of 2011, 14 Dec 2011
- 10 slideshows to help you create killer presentations in 2012, 14 Dec 2011
- The 21 most horrific social media facepalms of 2011, 14 Dec 2011
- The 21 most horrific social media facepalms of 2011, 13 Dec 2011
- Revealed: the Econsultancy Innovation Awards 2012 shortlist, 2 Dec 2011
Forum posts by Chris Lake
- Mobile SEO, 3 May 2011
- Recommendations for improving my Google Base products ranking, 2 Jun 2009
- Will social media marketing support Search results?, 15 Jan 2009
- Will social media marketing support Search results?, 6 Jan 2009
- Interview with Laura Marriott, MMA: Are you ready for mobile?, 12 Nov 2008
- Advice needed for pricing my site membership, 11 Nov 2008
- Google Chrome - what do you think of Google's new browser?, 3 Sep 2008
- Email marketing platforms - a buyer's guide, 2 Sep 2008
- Email marketing platforms - a buyer's guide, 1 Sep 2008
- Customer service online versus offline, 12 Aug 2008

