|Job Title||Sales and Marketing Coordinator|
|Organization||Innovise Software Ltd|
|Registered Since||12 Oct 2010|
|Areas of Expertise||Multichannel Marketing, Social, Organic/Natural Search (SEO), Community Management, Strategy & Operations|
Having built up a love for business and marketing whilst at school, i went to Manchester Metropolitan University and gained a place on the Combined Honours Programme. This initially allowed me to study both Business and Marketing in equal measure. After studying for a year it was clear that marketing was what stimulated me and i put more weighting towards this subject. Subjects studied included marketing strategy, brand management & communication, customer relationship marketing, marketing communications, marketing law and international brand strategy. Along with this, core business subjects such as strategy, sustainability, operations management and organisational behaviour and culture were studied.
After achieving at this level, i decided to take my learning further and study Marketing communications in depth by doing an MSc. The Msc included Intergrated marketing communications, digital marketing, digital media and environment, and both business and brand strategy. During studies i produced a digital marketing strategy for a real life international company and also worked on behalf of a small local business for a period of 6 months, analysing and redesiging their entire marketing strategy and making proposals to take the company forward.
4 days after finishing university i landed my first proffesional role as Sales and Marketing Coordinator at Innovise Software Ltd, part of the Innovise Plc group of companies.
Sales and Marketing Coordinator at Innovise Software Plc
From October 11, 2010 and still in this role.
Education and Qualifications
MSc Marketing Communications (Distinction)
Bsc (Hons) Business and Marketing (First Class)