|Organization||You Wish Ltd|
|Registered Since||13 May 2003|
|Areas of Expertise||Ecommerce, Lead Generation, Multichannel Marketing, Strategy & Operations, Web Project Management|
ENTREPRENEUR, PROVEN CEO AND INNOVATIVE MARKETER
Chris is an experienced CEO & Board Level marketing consultant with a track record of creating significant growth and profit across a range of marketing, digital and media businesses.
Chris has a passion for conceiving and developing new ideas, products, services and businesses. He has unusual experience of both starting and building several successful new businesses and in advising blue-chip clients on how to innovate and grow across countries and sectors.
Chris has a rare expertise in understanding how digital can be used to drive value across an entire business, whether ecommerce, communications, employee engagement, customer service or efficiencies.
CEO, You Wish, Jun 2008- Present
You Wish is a customisable online lead generation platform for services. 3 different routes to market with different partners are in development
CEO, EDENGENE LTD, 2005-2008
Strategy & innovation consultancy Edengene
CEO SYZYGY AG, 1996-2002
Built Syzygy from small UK start-up web agency to a Pan-European digital agency group. Floated, Syzygy AG, on the German stock exchange, raising 55m€ with a market valuation of 240m€
Founding Director of Ink, the world’s leading contract publisher of in-flight magazines
Board Director, DMB&B advertising agency 1993-1995
CEO at You Wish Group
From June 1, 2008 and still in this role.
CEO at Edengene
From January 1, 2005 until January 1, 2008.
Founding Director at Ink Publishing
From January 1, 2000 and still in this role.
CEO at Syzygy AG
From January 1, 1996 until January 1, 2002.
Board Director at DMB&B
From January 1, 1993 until January 1, 1995.
Education and Qualifications
London Business School 1995- 1996
Masters Degree in Management (Sloan Programme). Distinction in strategy & marketing.
Oxford University, Lady Margaret Hall
MA Honours Degree in History (2.1)
Blog comments by Chris Robson
- Q&A: Loren Bendele on online couponing and the recession, 29 Jul 2009
- Better technology, better marketing attribution, 28 Apr 2009