NameDan Francis
Job TitleHead of Digital Strategy & Innovation
OrganizationAimia
Member LevelPlatinum
Member Since14 Sep 2009
Areas of ExpertiseMobile, Multichannel Marketing, Social Media, Strategy and Planning, Web Project Management
Contact Details
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About Me

I head up Digital Strategy and Innovation in the EMEA region for Aimia’s direct clients, our owned & operated loyalty schemes such as Nectar, and for Aimia itself. 

During my 6 years with Aimia Inc I have set-up and managed some of the most challenging, progressive and ambitious projects to take loyalty scheme’s such as the UK Nectar loyalty programme to the forefront of what is possible with customer and digital marketing.

More generally, I've worked with sourcing, implementing and managing new technologies in the loyalty and retail spaces for the last 16 years. 

Aimia is a £3bn global leader in coalition and proprietary loyalty, owning and operating schemes such as Nectar, Aeroplan, Airmiles as well as operating an advanced data analytics business that covers over 100 million of the world’s population.