|Job Title||C3C Catalyst|
|Member Since||8 Sep 2012|
|Areas of Expertise||Multichannel Marketing, Online Customer Service, Strategy and Planning, User Experience and Usability, Customer Experience|
Denyse Drummond-Dunn is passionate about people, the customers, consumers & clients whose satisfaction & delight makes companies grow.
During her career at Nestlé, Philip Morris International and Gillette, she has worked in 100 countries globally, catalysing C3 (Customer, Consumer, Client) understanding in the organisations, inspiring their vision, understanding & innovation, resulting in increased, profitable growth.
A New Breed of Marketer
Denyse is one of a rare, new breed of marketer, using her creativity, technical expertise & cultural sensitivity to help businesses grow, through increased attention to their customers, consumers & clients.
Whether this is by improving different types of communications - advertising, packaging, websites, care centres - or developing databases of integrated information & understanding for deeper insight development, her passion remains people-centric operations, to increase the profitability and ROI of all customer & information investments.
Weekly posts on topics of interest to those wanting to improve their customer centricity. These can included tips and ideas about customer profiling, company restructuring, product and service improvements, BigData warehousing, analysis, insight developm
Vice President Consumer Excllence at Nestlé
From January 1, 2004 until January 1, 2011.
Director Market Research / Marketing Administration at Philip Morris INternational
From January 1, 1982 until January 1, 2004.
Manager at Gillette
From January 1, 1974 until January 1, 1982.
Management Trainee / Market Information Analyst at Save & Prosper
From January 1, 1971 until January 1, 1973.
Education and Qualifications
London Business School: Principles of Leadership
IMD: Nestlé & IDEO on Innovation
IMD: Leadership Principles in Mobilizing People
MCE: Leadership for Women
Loughborough University of Technology: BSc (Hons) in Computer Science