|Job Title||Digital Account Manager|
|Organization||Hyperactive, LOWE Romania|
|Member Since||23 Nov 2012|
|Areas of Expertise||Content Marketing and Strategy, Online Advertising, Online Customer Service, Social Media, Web Project Management|
Hyperactive(part of Lowe Group)
Field of activity: digital marketing, online consultancy, online advertising campaigns, web development, web design, concept & basic prototyping, online branding and brand guardianship.
Coordination of the client service dedicated Orange Unit – reporting, projects cost optimization, campaign concept proposals (along with the creative department); OOH projects coordination and implementation.
Main projects and clients:
· Orange Romania
§Onlinecampaign concept & implementation coordination (Hot Summer 2012, Orange Prepay, Orange Coverage 2012 and numerous other campaigns)
§Ongoing online communication for Orange Romania campaigns
· Provident Financial
o Assets: - Campaign landing pages and lead generation; SEO analysis and optimization strategy of Provident.ro
· Unilever Romania – Delikat NCP
o Assets: - online component of National Campaign Promotion for Unliever’s Delikat brand
Digital Account Manager at Hyperactive, LOWE Romania
From March 1, 2012 and still in this role.
Digital Account Manager at Greenpixel Interactive
From February 4, 2007 until March 2, 2012.
Education and Qualifications
Bachelor Degree (Faculty of Journalism and Communication Sciences)