NameImad Sarrouf
Job TitleB2B Marketing Lead - MENA
OrganizationYahoo!
Member LevelBronze
Member Since18 Nov 2009
Areas of ExpertiseE-commerce, Online Advertising, Search Marketing - Paid (PPC), Community Management, Strategy and Planning
Contact Details
Email:
Telephone: +971-55-2213408
Address: Dubai, UAE, 500074, United Arab Emirates

About Me

Proficient digital marketer, with deep experience serving companies of all sizes navigate the evolving digital landscape through integrated digital media and marketing strategies. In my time, I’ve helped build and maintain a digital media agency, establishing internal operations and processes in addition to employee and client training.

I then moved to one of the biggest Media Broadcaster in the Arab World, Middle East Broadcasting Center (MBC Group) a different sort of digitally-focused company where content rules. Working throughout their mixed departments to implant the importance of delivering integrated digital strategies to their clients as well as user base. I’ve helped shepherd a global Arabic news portal (AlArabiya.net) into the digital era, from a solid presence across multiple communication platforms to a wide social media footprint.

I am proud to say I am now part of Yahoo! Middle East, a premier digital media company....... updates on the way

Strategic Digital Media and Marketing, Strategic Digital Planning, Media Negotiation and Buying, Ad Serving, Emerging Platforms, Mobile Marketing, Online Gaming, Viral Marketing, Social media guide, Partnerships, Web Projects, Coordination, Business Development, Teamwork, Multi-Tasking

Career History

General Manager - Online Departement at Universal McCann
From January 1, 2005 until January 1, 2009.

Strategic digital media planning and buying

Education and Qualifications

2001 – 2004

1998 – 2001