| Name | Iyad Tibi |
|---|---|
| Job Title | Search & Social Media Director |
| Organization | LBi |
| Member Level | Diamond |
| Member Since | 11 Nov 2009 |
| Areas of Expertise | Social Media, Search Marketing - Organic/Natural (SEO), Search Marketing - Paid (PPC), Strategy and Planning, Web Analytics |
| Contact Details |
Email:
Address: Links West, Greens, Dubai, UAE, 119888, United Arab Emirates
|
About Me
Specialized in Digital Marketing & Online Advertising covering Social Media, Online PR, Email Marketing, CRM & SCRM, Lead Generation and Web Usability with a core specialty in Search Marketing (SEM), Pay Per Click (PPC) and Search Engine Optimisation (SEO).
Self-starter and motivated, Digital Native and conversion minded Online Marketing professional with over 8 years of experience in MENA. Covered all vertical markets digitally and serviced an extensive client base in the GCC Region.
Started my career as a web developer with attention to details when it comes to understanding the user behavior and interactions with the various web applications, developing and implementing web usability & accessibility standards to make sure the end results are compliant with the latest web standards and serving a better user journey overall.
With over 10 years of pure online experience and my passion to everything online, I chose the path to Online Marketing with a deep understanding to the user behavior and a strong mix of high level technical and online marketing skills.
Some of the brands I worked with:
Etihad Airways, Qatar Airways, Emirates, Air Arabia, The Address Hotels, Nakheel, Emaar, Jumeirah, Emaar Hospitality Group, du telecom, Twofour54, Aldar, TDIC, DWTC, Yas Island, Alaan TV, MBC Group and more..
My web philosophy is as Google says: “Focus on the user and all else will follow”
Key Experiences:
• 10+ years of pure online experience.
• Pure Digital Marketing focus.
• Specialized in Search & Social Media marketing.
• Strong mix of high level technical skills.
• Experienced in web analysis, goals & conversion tracking.
• Strong background in programming & related internet technologies.
• Up to date with online technologies and search engine algorithm changes.
• Multilingual SEO & PPC Planning & Management
• Social Media Marketing
• International Search Engine Marketing Strategies
• Community & Corporate Reputation Management
• General Online Consultancy
• IA, UX & Usability
• Web Design & Development
• Client Servicing & Relationship Management
• Team Building & Management
• Process Planning & Control
• Content Management Systems (CMS)
• Technical English & Arabic Writing and Speaking
My Links
follow me on Twitter
@iyadtb
