|Organization||The First Club|
|Registered Since||11 May 2012|
|Areas of Expertise||B2B Marketing, Content Marketing and Strategy, Ecommerce, Web Project Management, eCRM|
As Co-Founder and President of The Licensing Agency and its spin-off, the worldwide digital rewards solution, thefirstclub.com, Jill is entrusted with ensuring that both companies and stay on the cutting edge of all online loyalty and marketing technology. She is very passionate to not only make sure The First Club is using all of the latest tools available, but to also oversee company wide core competence in marketing and customer engagement solutions is kept at the highest level in order to maximize the effect on our clients key goals.
A results-driven digital media and licensing executive with extensive multi-platform licensing experience - entrusted with developing programs using music, film, mobile, social, web, video and TV for digital and traditional consumer promotions.
As the Client Relations Team Leader she is responsible for managing client white label site development, ensuring that each campaign meets its goals, and, most importantly, leading the strategy for all campaign integration and optimizations.
The First Club digital rewards solution
the first club™ is the very first rewards solution of its kind, offering instant digital rewards with over 60 million choices of MP3 music tracks, mobile phone apps, games, eBooks and audiobooks, and more. INSTANT. REWARDS. BRANDED.
The First Club white label B2B site
Our B2B site shows examples of the myriad of options for The First Club in customization and integration of any loyalty, rewards or corporate incentive programs.
Education and Qualifications
Before her role at The Licensing Agency and The First Club, Jill spent ten years working as the President and Head of Licensing for Interplay OEM, Inc. representing video game giants such as LucasArts, BioWare, Blizzard Entertainment, Virgin Games, Fox Interactive, Shiny Entertainment and many others.
Jill graduated from the University of Miami School of Business in 1989 with an M.B.A. in Marketing.