|Member Since||4 Aug 2012|
|Areas of Expertise||Content Marketing and Strategy, Multichannel Marketing, Social Media, Strategy and Planning, Customer Experience|
Multi-channel, Marketing Leader
I have extensive experience communicating client messages to wide reaching audiences, on multiple channels, always ensuring the points, messages and key elements are delivered in an appropriate and tailored manner.
My abilities include extreme attention to detail, vast production skills and experience, and most importantly, an ability to cull all the data, research, trends and audiences into useable, specific tactics and messages to enhance the conversion success and ROI of each initiative.
Having been both a business owner and a employee, working both on the agency and the client side, I can appreciate the needs of all stakeholders, and identify stakeholders that are often overlooked by both B2B and B2C clients (the end users!).
Developing integrated cross-platform marketing strategies and plans, including short and long term tactical approaches, is the foundation to my approach and has delivered success for my clients.
Education and Qualifications
Marketing Strategy, Strategic Planning, Marketing Communications, Digital Marketing, Marketing Planning, Interactive Marketing, Social Media Marketing, Content Marketing, Email Marketing, Mobile Marketing