| Name | Mark Chapman |
|---|---|
| Job Title | Online Channel Specialist |
| Organization | BOC / Linde Group |
| Member Level | Bronze |
| Member Since | 2 Dec 2005 |
| Areas of Expertise | Content Marketing and Strategy, E-commerce, Search Marketing - Organic/Natural (SEO), Strategy and Planning, Web Project Management |
| Contact Details |
Telephone: 07734882507 Mobile: 07734882507 |
About Me
eBusiness consultant / commercial online manager since dot com started in early 90s (online is my career passion - and I'm still here generating profitable return for companies...)
Managed set up of ibm.com in EMEA and worldwide before moving to British Airways (online communications lead + consultant at www.ba.com).
Next stop was PricewaterhouseCoopers (online consultant - www.pwc.com), then Towergate (set up online insurance arm - www.towergate.co.uk). After these, Wiley (old fashioned global publisher).
Recently learnt SEO and PPC at Fuse Optimisation ltd: search and online marketing agency (www.fuseo.co.uk) and Greenlight (www.greenlightsearch.com).
Focused on strategy work at Blue Latitude and a few other consultancy engagements. Recently at Kuoni, an upmarket travel company (e-business manager - www.kuoni.co.uk), now at BOC / Linde Group (www.boconline.co.uk).
Started an anti-knife crime blog in 2006 (see www.knifecrime.blogspot.com). Add your comments if you want to help save lives tackling violent crime.
Blog comments by Mark Chapman
- EU cookie law: ICO to contact 50 UK websites about compliance, 24 May 2012
- Econsultancy’s solution to EU e-Privacy Directive compliance, 24 May 2012
- EU cookie law: three approaches to compliance, 7 May 2012
- UK websites drop an average of 14 cookies per page, 7 May 2012
- 34% of retailers plan to use compulsory pop-ups for cookie opt-in, 23 Apr 2012
- Just 23% of web users would say yes to cookies, 20 Apr 2012
- Econsultancy’s solution to EU e-Privacy Directive compliance, 29 Mar 2012
- EU cookie law: three approaches to compliance, 25 Mar 2012
- 82% of digital marketers think the EU cookie law is bad for the web, 23 Mar 2012
- 82% of digital marketers think the EU cookie law is bad for the web, 21 Mar 2012
Forum posts by Mark Chapman
- Website Ts+Cs longer than Shakespeare plays are possibly illegal, 26 Mar 2012
- legal requirements on web pages, 20 Dec 2011
- Autonomy at Jump event - why no downloadable presentation?, 24 Oct 2010
- Viral message research - How people infect on the web , 19 Aug 2009
- Etail 3.0 - the evolution of online shopping (Marketing Week's article this week), 8 Jul 2009
- Can anyone recommend a top rated UK-based internet strategy consultant?, 5 Aug 2008
- Knife crime campaign - blog advice sought, 1 Nov 2006
- ExactTarget, 12 Dec 2005
- ExactTarget, 9 Dec 2005
- ExactTarget, 7 Dec 2005
