Martin Newman

Name	Martin Newman
Job Title	e-commerce consultant
Organization	Martin Newman
Member Level	Silver
Member Since	5 Dec 2005
Areas of Expertise	E-commerce, Strategy and Planning, User Experience and Usability, Web Analytics, Web Project Management
Contact Details	Email: Mobile: 07977139056

About Me

One of the UK's most experienced Internet professionals, Martin has owned the P&L and been head of e-commerce for a number of leading brands including Ted Baker, Harrods, Burberry and Pentland brands as well as having been head of marketing for Intersport.

He is a multi channel player with real width and depth of experience of retail, e-commerce and direct mail channels. With a track record of delivering results.

He has end to end e-commerce experience; Platform/technology, range planning and merchandising, customer experience, content management, design/creative, marketing and analytics, payment processing, customer service, supply chain and fulfilment.

A true early adopter selling online since 1996, in the process he has implemented a host of platforms and solutions from entry level models such as Actinic to hosted applications from Fresca and Venda, bespoke solutions from leading agencies and top end platforms including IBM Websphere.

Deployment of leading edge third party e-commerce software solutions that enhance the customer experience and increase conversion rates and sales. One of the very first retailers to implement PayPal as a payment solution, live chat as an online sales driver and Mercado for guided navigation, search and merchandising.

Solid marketing skills with both brand building and performance based marketing experience. A strong focus on recruitment, retention and reactivation and driving behaviour through CRM.