| Name | Matthew Kelleher |
|---|---|
| Job Title | Commercial Director |
| Organization | RedEye International Ltd |
| Member Level | Platinum |
| Member Since | 1 Aug 2007 |
| Areas of Expertise | Email Marketing, Web Analytics |
| Contact Details |
Telephone: 01908 340 990 Address: Shenley Pavilions, Chalkdell Drive, Shenley Wood, Milton Keynes, MK5 6LB, United Kingdom |
About Me
Matthew has 8 years of experience in email and online marketing. Originally launching Claritas Interactive and helping to develop this across Claritas Europe, he was a member of the original Email Marketing Association (eMMA) and a founder member of the DMA Email Marketing Council. He is currently Commercial Director at behavioural marketing and analysis group RedEye.
Blog posts and comments by Matthew Kelleher
- Measuring email: past, present and future, 18 Jan 2012
- Email is much more than a cheap marketing channel, 11 Nov 2011
- Top 10 tips for improving basket abandonment emails, 29 Sep 2011
- Top 10 tips for improving basket abandonment emails, 28 Sep 2011
- Top 10 tips for improving basket abandonment emails, 28 Sep 2011
- Basket abandonment myths debunked: No.2, 19 Sep 2011
- Basket abandonment myths debunked: No.1 , 6 Apr 2011
- The five clients you should avoid like the plague, 19 Jan 2011
- Are cookies off the menu in the new online Europe?, 24 Nov 2010
- Are cookies off the menu in the new online Europe?, 22 Nov 2010
Forum posts by Matthew Kelleher
- Abandoned Basket - without registration?, 4 Feb 2011

