NameMike Talbot
Job TitleCTO
OrganizationAlterian
Member Since17 Apr 2009
Areas of ExpertiseEmail Marketing, Multichannel Marketing, Web Analytics

About Me

Mike started his career as a game programmer and

designer, then a freelance consultant designing and

producing multi-media applications, before joining

Brann Software as technical director. Since co-founding

Alterian in 1997 Mike, in his role as CTO, has been

building marketing technology solutions for Alterian

and its clients. He is one of the pioneers of column

based analytical technology and has designed and built

marketing databases for some of the largest companies in the world. Mike is

an expert on technology enabled marketing and consults with partners and

clients on driving cutting edge, multichannel marketing campaigns with a

special focus on the integration of online communication. Mike is responsible

for the market vision of the Alterian product range and the technology vision

that underpins it. He is an accomplished conference speaker and regular

My Links

Talbot on Technology
My blog for Marketing Direct

This Is Marketing

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