NameMohib Ahmad
Job TitleDirector - Online Marketing
OrganizationLeadPile
Member LevelBronze
Member Since18 Jun 2010
Areas of ExpertiseAffiliate Marketing, Lead Generation, Online Advertising, Search Marketing - Organic/Natural (SEO), Search Marketing - Paid (PPC)

About Me

Search Engine Optimization (SEO):

• Overall SEO strategy
• On-page optimization (meta tags, content writing, link building et al)
• Managing link building teams
• Managing content writing teams
• SEO friendly URL structure
• XML Sitemap

Search Engine Marketing (SEM):

• Development and management of large PPC programs (450,000+ keywords)
• Managing international PPC programs
• Managing campaigns across all major Search Engines
• Collaboration with bid management vendors like Marin Search, Acquisio and Clickable
• Tracking campaign performance and producing analytics

Business Development & Direct Marketing:

• Affiliate Marketing
• Content syndication deals (CPC, CPA)
• Payout rates negotiation and contracts
• Creation, management and tracking of newsletters

Display Advertising:

• Collaboration in creative development
• Execution of behavioral retargeting campaigns
• Implementation of 3rd party ads

My Links

LeadPile
Sales lead generation.

Education and Qualifications

 

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