| Name | Natalie Sutherland |
|---|---|
| Job Title | General Manager, Marketing Strategy |
| Organization | Vodafone |
| Member Since | 31 Oct 2012 |
| Areas of Expertise | Multichannel Marketing, Strategy and Planning, Customer Experience |
About Me
General Manager, Marketing Strategy, VODAFONE NZ - Focus of this role is the revitalization of the Vodafone brand. To date this 18-month programme of work has included a full diagnostics phase, agency pitch and lastly, the development of new brand positioning, communications platform and branded customer experience strategy.
General Manager, Brand & Communications, Vodafone New Zealand
December 2008 – July 2011 (2 years 8 months)
General Manager, Strategy, ANZ Retail, ANZ National Bank
Brand Strategy, External Communications (above the line, below the line), Marketing PR, Sponsorship, experiential marketing
Education and Qualifications
BCom, Accountancy, Business Administration
1988 – 1990
