Operations Director at Digital Search Ltd.
From August 24, 2011 and still in this role.

Digital Search is comprised of internet marketing technicians, analysts, copywriters, application developers and marketeers. We boost internet visibility through better tactical and operational methodologies. Our work is rooted in our clients' financial objectives. We care. We try to understand our clients' business needs before anything else and demonstrate strong values that build long-term relationships. We do this by educating our clients, clearing the smoke and smashing away the mirrors, which together have traditionally been other agencies' weapons of choice. We don't churn, we nurture. We grow with our clients and become an extension of their businesses. Results and technologically driven, we consult on holistic internet marketing solutions, leveraging the synergistic approaches that make a real difference to our clients' businesses, through considered SEO, PPC and Social Media Marketing espousal.

Head of SEO at Barracuda Digital Ltd
From November 18, 2008 until August 25, 2011.

A Search Engine Marketing Consultancy Based in Central London. On-Page and Off-Page Search Optimisation tactically married with Paid campaigns and Social Media Marketing services. My role was to create & develop all of Barracuda Digital's internet marketing product deliverable materials as well as set-up and/or manage PPC campaigns. The core of which included, but was not limited to the following. * Internet Marketing Strategic & Tactical Planning * SEO Auditing * SEO Technical Build Recommendations & Guidelines * SEO Competitive Back-Link Analysis * SEO Link-Building Partnership/Resourcing * Usability Auditing * PPC Auditing * PPC Optimisation * PPC Planning * Analytics & Tracking Best Practice Guidelines and Setup * Keyword Research * Facebook Advertising I designed and supported a system that employs empirical methodology for pitching and project managing clients. It ensured that ROI can be demonstrated and financial objectives could be tangibly planned. This naturally let to an application based system that I also designed. This tool is a bespoke keyword research application that enables financial projections as well as ROI over variable time frames with rank tracking and Google Analytics synchronicity. An array of other tools were employed alongside the bespoke system. Our clients saw great successes and were long-term clients, many of which recommended us over and over again. These included Richer Sounds, Aviva, City & Guilds, Lloyds of London, CT Shirts, The British Safety Council and many other important brands.