| Name | Paul Cook |
|---|---|
| Job Title | CEO |
| Organization | TagMan |
| Member Level | Gold |
| Member Since | 19 May 2003 |
| Areas of Expertise | Web Analytics |
| Contact Details |
Telephone: 0870 755 2282 |
About Me
Founder of TagMan - smart tags, smarter marketing(www.tagman.com). The ultimate Container Tag and De-duplication and online marketing attribution solution which is an independent alternative to Doubleclick Floodlight and Atlas UAT. Over 10 years of experience in Online media and marketing having previously been head of sales for one of the UK's largest radio stations. Founded eCRM software company RedEye in 1997 where he pioneered online advertising measurement.
http://www.twitter.com/tagmanceo
Education and Qualifications
School of life - 1st class with honours
Blog posts and comments by Paul Cook
- Cookie compliance: Econsultancy analyses the latest ICO guidance, 14 Dec 2011
- Taking action on data privacy: tag management looks mandatory , 7 Oct 2011
- Taking action on data privacy: tag management looks mandatory , 29 Sep 2011
- Q&A: Tess Bedard of TUI Travel on conversion tracking, 6 Sep 2011
- Attribution modelling: the myths and the misnomers, 6 Sep 2011
- Why removing tracking tags is not the answer to speeding up websites, 27 Jul 2011
- Why removing tracking tags is not the answer to speeding up websites, 26 Jul 2011
- Attribution modelling: the myths and the misnomers, 22 Jul 2011
- Attribution modelling: the myths and the misnomers, 22 Jul 2011
- 10 essentials of e-commerce optimization & attribution, Part two, 17 Jun 2011
Forum posts by Paul Cook
- Duplication of affiliate / CPA payments, 5 Sep 2008
- Drowning in tracking tags, 14 Apr 2007
- Drowning in tracking tags, 13 Apr 2007
- 1&1 service issues highlight ISP lottery, 24 Jan 2007
- Web Site Performance Monitoring / Testing services, 9 Jun 2004
- The great Google gold rush?, 4 Jun 2004
- Information on emerging companies, 27 May 2004
- What are the leading standards bodies for e-metrics?, 24 May 2004
- Are there any useful benchmarks, when you don't use cookies?, 20 May 2004
- Can anyone supply a good definition of the web metrics term "distinct hosts"?, 16 Apr 2004
