|Job Title||Digital Director|
|Subscription Level||Small Business|
|Registered Since||13 Sep 2012|
|Areas of Expertise||Ecommerce, Mobile, Multichannel Marketing, User Experience and Usability, Web Design|
With a background working for Multichannel retailers Woolworths and The Early Learning Centre and expertise in Digital, eCommerce, Brand, Product Development, Licensing and Buying for international retailers and global brands; I have a holistic and rounded experience, Retail and Agency side.
At Vivid Brand, I am responsible for the strategy and execution of integrated multichannel brand and marketing activations that target Shoppers Digitally, across all customer touch points.
I challenge and drive clients to consider the application and implementation of their brand values and attributes in a Digital context that is appropirate to their Shoppers' needs. We develop Multi Channel Digital strategies that stimulate a response, engage and inform customers and ultimately drive desire and transactions.
Vivid Brand Work
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