| Name | Rebecca Lieb |
|---|---|
| Job Title | Digital Marketing Consultant & Author |
| Organization | self-employed |
| Member Since | 7 Nov 2008 |
| Areas of Expertise | Content Marketing and Strategy, Online Advertising, Online Copywriting, Search Marketing - Organic/Natural (SEO), Community Management |
| Contact Details |
Email:
Telephone: +1 212 586-7635Address: 415 W 55th St, New York, NY 10019, United States |
About Me
Rebecca is a digital marekting consultant specializing in content marketing and SEO.
She launched Econsultancy's US operations and helped grow the company from zero to a highly profitable operation in two years' time.
A digital marketing and advertising veteran, Rebecca was editor-in chief of The ClickZ Network for over seven years. For a portion of that time, Rebecca also ran Search Engine Watch. Earlier, she held executive marketing and communications positions at strategic e-services consultancies, including Siegel+Gale, and has worked in the same capacity for global entertainment and media companies including Universal Television & Networks Group (formerly USA Networks International) and Bertelsmann's RTL Television. As a journalist, she's written on media for numerous publications, including The New York Times and The Wall Street Journal. She spent five years as Variety's Berlin-based German/Eastern European bureau chief. Until recently, Rebecca taught at New York University's Center for Publishing, where she also served on the Electronic Publishing Advisory Group.
Her book, The Truth About Search Engine Optimization, was published in early 2009 by FT Press. Her next title, on content marketing, will publish in October 2011.
My Links
rebeccalieb.com
personal home page
Blog posts and comments by Rebecca Lieb
- Ready for YourName@Facebook.com?, 12 Nov 2010
- Q&A: Lori Kaplan, NPR's Director of Audience Insight & Research , 11 Nov 2010
- Google Instant Previews: will it change site design?, 9 Nov 2010
- Seven online PR questions (and answers), 19 Oct 2010
- IAB: Best year ever for digital advertising?, 12 Oct 2010
- Q&A: Scott Silverman on his move from Shop.org to virtual goods, 27 Sep 2010
- Prove you're human - view an ad, 20 Sep 2010
- Peer Summit sneak peek: Adam Broitman on his keynote, 16 Sep 2010
- Why it's time to pay attention to HTML5, 13 Sep 2010
- Why it's time to pay attention to HTML5, 13 Sep 2010
