NameRichard Anson
Job TitleFounder
OrganizationReevoo
Member Since14 Jun 2012
Areas of ExpertiseContent Marketing and Strategy, E-commerce, Strategy and Planning, Customer Experience, eCRM

About Me

Entrepreneur, Non Executive Director, Advisor

Richard has led Reevoo to become a leading social commerce platform to brands across the retail, travel and auto industries, in 90 countries and 30 languages.

Prior to founding Reevoo, Richard was a senior strategy consultant at KPMG covering the technology, media and telecoms space; interim Head of Group Planning at Orange, covering 22 countries; and part of the team managing investments of up to £5 million at 3i.

He has a PhD from the University of Bristol and MBA from the Cranfield School of Management.

Domain expertise: Social commerce, e-commerce, omni-channel retailing, consumer engagement, deep understanding of consumer behaviour, consumer generated content, business intelligence, internet marketing.

Functional expertise: Driven and engaging leader, general management, strategy, sales and business development, innovation and product development

Career History

Founder at Reevoo
From February 1, 2005 and still in this role.

Reevoo is a leading cloud based, global, social commerce platform. Reevoo drives sales for brands by enabling them to join consumer conversations to attract, engage, convert and retain more customers. Reevoo's social commerce suite provides customer review, recommendations and community solutions that have an immediate impact on a brands' bottom line, and turns feedback into actionable insights that impact marketing, customer service and product development. More than 750,000,000 Reevoo reviews and conversations are used every month across 90 countries. Reevoo delivers outstanding results for over 200 brands including Sony, Acer, Hertz, Currys, Orange, T-mobile, Tesco, Hotpoint, Hoseasons, Toshiba, Black & Decker, Kuoni Group, Ford, Lexus and Kia Motors.

Senior Strategy Consultant in the TMT sector at KPMG
From October 1, 2000 until February 1, 2005.

Senior Manager covering the Technology, Media and Telecoms sectors. Clients included Vodafone, BT, ntl and Orange.

Blog posts and comments by Richard Anson