|Job Title||Strategy Director|
|Organization||Seren (formerly Foviance)|
|Member Since||2 Aug 2005|
|Areas of Expertise||B2B Marketing, Social Media, Community Management, Strategy and Planning, User Experience and Usability|
Email:Telephone: +44(0)20 7749 2549
Address: 55-57 Rivington Street, Shoreditch, London, EC2A 3QA, United Kingdom
Started in Fine Art, progressed through Graphic and Web Design to the Online Customer Engagement field. For 11 years I worked at the digital agency cScape leading the Customer Engagement Unit.
Now I'm Strategy Director at Seren (formerly Foviance), the UK's largest Service Design consultancy. I'm also an Associate Faculty Director at the Chartered Institute of Marketing. (For 5 years I wrote and delivered the Advanced and Foundation level Social Media Marketing courses.)
My Blog: Loopstatic
I write about customer psychology and engagement.
My Company: Seren
We're a specialist Customer Experience and Service Design consultancy
My Instagram: @RichardSedley
Pics of work and family
Commercial Director at Foviance
From December 6, 2010 and still in this role.
Columnist at Customer Magazine
From October 1, 2008 until June 30, 2010.
Course Director for Social Media at Chartered Institute of Marketing
From January 1, 2008 and still in this role.
Customer Engagement Director at cScape CEU
From October 1, 1999 until November 30, 2010.
Owner at Cameron Sedley Associates
From November 1, 1996 until October 1, 1999.
Education and Qualifications
BA (Hons) Fine Art