| Name | Robin Davies |
|---|---|
| Job Title | Country Manager UK |
| Organization | Mediaplex |
| Member Level | Platinum |
| Member Since | 9 Jun 2009 |
| Areas of Expertise | Multichannel Marketing, Online Advertising, Search Marketing - Paid (PPC), Strategy and Planning, Web Analytics |
| Contact Details |
Email:
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About Me
11+yrs hands-on experience in digital operations roles. Strong both technically and commercially. Also trained in management and sales.
Management, building high performance teams, operations and new business development.
Cross-channel digital marketing: Display, Affiliate, SEM and SEO, Social, Email, Analytics, Attribution.
TWITTER: UNIQUE2ROBIN
My Links
Blog posts and comments by Robin Davies
- The false comforts of fractional attribution, 1 Mar 2012
- The false comforts of fractional attribution, 29 Feb 2012
- The false comforts of fractional attribution, 28 Feb 2012
- The false comforts of fractional attribution, 27 Feb 2012
- Q&A: Tess Bedard of TUI Travel on conversion tracking, 6 Sep 2011
- Attribution modelling: the myths and the misnomers, 22 Jul 2011
