|Registered Since||2 May 2007|
|Areas of Expertise||Strategy & Operations, Web Analytics, Conversion Rate Optimization, Customer Experience, Data & Analytics|
Telephone: 0845 838 1136
Address: Edinburgh & London, UK, United Kingdom
Lynchpin is an integrated analytics consultancy. We help clients to exploit digital and customer data.
As an independent consultancy we do not sell anything but our expertise. This allows Lynchpin to help and advise clients without bias or favour.
We are happy to work with your existing tools, data and processes and capitalise on what’s already available. Not re-tool and start again!
Our integrated approach:
- Data Integration - Maximises the analysis opportunity by bringing together online and offline data
- Process Integration - Capitalises on your existing investments in people, process and technology
- Business Integration - Leverages technical, marketing, statistical and commercial expertise
- Technical Integration - Treats tag management, marketing attribution and ecommerce optimisation as vital process, not another technical “solution”
Services include: strategic consultancy, vendor selection and deployment support, reporting, data integration, data analysis, data modelling and training.
Clients include: Canon, HSBC, Viacom, AXA, Tesco Bank, Schuh, Experian, Cartoon Network, New Scientist, Lloyds Banking Group, Virgin Holidays and Government Digital Service.
Education and Qualifications
With over 9 year experience and recognised as experts by the industry, Lynchpin provides training and market research for some the UK top marketing & digital organisations.