| Name | Wendy McHale |
|---|---|
| Job Title | Chief Revenue Officer |
| Organization | DM2 Media / DIGIDAY |
| Member Level | Bronze |
| Member Since | 26 Feb 2009 |
| Areas of Expertise | B2B Marketing, Online Advertising, Online Copywriting, Strategy and Planning |
| Contact Details |
Email:
Telephone: 302 766-0655Mobile: 302 766-0655 Address: 154 Grand Street, New York, New York 10013, United States |
About Me
I am responsible for leading the expansion of Econsultancy's customized training and membership sales and client services in the US. The company has vast resources that provide marketers and agencies with information critical to their businesses.
Prior to joining Econsultancy I was President of Madison Avenue Consultants (MAC) a digital strategy company and Publisher of The Madison Avenue Journal. (MAJ) a widely respected e-zine which focuses on the impact that media has on the digital advertising and content business.
Before founding my companies I was a senior sales executive with Time, Inc, News Corp and Conde Nast where I helped launch InStyle, Conde Nast Bridal Group and created many of the first digital sales promotions for that company. I am a guest lecturer at the New School University on new media and advertising and the emcee of the Digital Publishing and Advertising Conference.
Education and Qualifications
BA Montclair State University
